Smart Agency Masterclass Podcast with Jason Swenk

Bi-weekly interviews, strategy, and advice for building your marketing agency the smart way.

The popular agency podcast has just turned 12 years old and covers everything from starting a successful agency to selling your agency.

#1 Agency Leadership Podcast. Check Out Our Past Guests.

About the Show

The popular agency podcast has been around since 2014 and covers everything from starting a successful agency to selling your agency. What makes this podcast a must-listen is Swenk’s background as the founder and CEO of an agency for over a decade. Swenk brings his own experience to the table, besides the expertise of his guests. He mostly covers topics that help growing agencies scale to the next level.

YOUR HOST

JASON SWENK

Smart Agency Masterclass

Jason is a family man who also happens to have created a couple big marketing agencies, helped thousands of agency owners, and had a big agency exit too.

Jason Swenk Jason Swenk

From Agency CEO to Chief Growth Officer: Navigating Life After the Sale with Melissa Bouma | Ep #938

Melissa Bouma is Partner and Chief Growth Officer at Manifest, a fiercely independent content and digital agency headquartered in Chicago. She served as CEO from 2019 to 2024, led a major agency merger, and then navigated the identity shift that comes with moving from ultimate decision maker to a new kind of leadership role. In this episode, Melissa gets candid about why SEO alone wasn't enough, how she made the build-vs.-partner decision, and what life on the other side of a sale actually looks like.

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