Smart Agency Masterclass Podcast with Jason Swenk

Bi-weekly interviews, strategy, and advice for building your marketing agency the smart way.

The popular agency podcast has just turned 10 years old and covers everything from starting a successful agency to selling your agency.

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Retaining Young Talent and Building Future Agency Leaders with McKay Salisbury | Ep #854
Scale Your Agency Jason Swenk Scale Your Agency Jason Swenk

Retaining Young Talent and Building Future Agency Leaders with McKay Salisbury | Ep #854

How do you ensure the highest possible retention levels at your agency? Which reasons do you give employees to stay and develop their careers at your agency? Today’s featured guest has chosen to hire mostly fresh talent right out of college that his team can train into the sort o worker that can grow at his agency. However, young talent tends to be ambitious and are likely to move on quickly onto the next company. To boost retention, he has created a growth path for employees that are a right fit with the agency. He’ll break down how he has learned to hire intentionally, and create a culture that grows people as fast as profits.

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Insights on Agency Hiring: Finding the Right Fit and Knowing When It’s Not with Justin Hall | Ep #767
Scale Your Agency Jason Swenk Scale Your Agency Jason Swenk

Insights on Agency Hiring: Finding the Right Fit and Knowing When It’s Not with Justin Hall | Ep #767

Have you defined the who in your agency’s growth journey? What are you using to guiding the type of team that will grow your agency to it's full potential? This guest quickly discovered that attracting the right talent—especially individuals excited to join a small, fledgling agency—was far more challenging than expected.

Learn the valuable lessons he’s learned about hiring, the qualities he looks for in candidates to drive his agency’s success, and why he emphasizes the importance of acting swiftly when a hire isn’t the right fit.

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#1 Thing an Effective Head of Operations Does for an Agency CEO with Jhana Li | Ep #765
Hiring Jason Swenk Hiring Jason Swenk

#1 Thing an Effective Head of Operations Does for an Agency CEO with Jhana Li | Ep #765

Have you hit the limit of the growth you can single-handedly bring to your agency? What steps are you taking to ensure you continue to be your organization's MVP? For many founders, reaching this ceiling signals the need to bring on a skilled operator who can help eliminate low-value tasks from their schedule. Today's featured guest specializes in operations hiring and has developed a systematic approach to identifying and delegating tasks that consume CEOs' time and energy.

Have you hit the limit of the growth you can single-handedly bring to your agency? What steps are you taking to ensure you continue to be your organization's MVP? For many agency owners, reaching hitting a glass ceiling on growth signals the need to bring on a skilled operator to help eliminate low-value tasks from their schedule.

Today's featured guest specializes in operations hiring and has developed a systematic approach to identifying and delegating low value tasks that consume CEOs' time and energy. As an expert in operational efficiency, she trains operators to create effective processes that free founders to focus on strategic growth. She shares her secret to a great hiring funnel, what results to expect from an operator’s first 90 days in your agency, and the #1 thing an operator does for their agency founder. Learn actionable insights on breaking through operational bottlenecks and building a strong operational foundation through strategic hiring and training.

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About the Show

The popular agency podcast has been around since 2014 and covers everything from starting a successful agency to selling your agency. What makes this podcast a must-listen is Swenk’s background as the founder and CEO of an agency for over a decade. Swenk brings his own experience to the table, besides the expertise of his guests. He mostly covers topics that help growing agencies scale to the next level.

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JASON SWENK

Smart Agency Masterclass

Jason is a family man who also happens to have created a couple big marketing agencies, helped thousands of agency owners, and had a big agency exit too.