Smart Agency Masterclass Podcast with Jason Swenk
Bi-weekly interviews, strategy, and advice for building your marketing agency the smart way.
The popular agency podcast has just turned 12 years old and covers everything from starting a successful agency to selling your agency.
#1 Agency Leadership Podcast. Check Out Our Past Guests.
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Seth Godin
Best selling Author of Purple Cow, This is Marketing, Linchpin, Permission Marketing
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Guy Kawasaki
Guy Kawasaki is the chief evangelist of Canva and former Apple chief evangelist
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Dan Martell
Author of Buy Back Your Time. Influential coach in SaaS startups.
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Gino Wickman
The creator of the Entrepreneurial Operating System (EOS) and author of Traction.
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Neil Patel
Founder of CrazyEgg, Kissmetrics, and other multimillion dollar companies
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![Uri Levine]()
Uri Levine
Co-founder of Waze
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Joey Coleman
Recognized for his expertise in customer retention & enhancing client loyalty
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Mike Michaelowicz
Best-selling author of Profit First and Clock Work
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Amy Porterfield
Renowned online marketing expert and educator
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Pat Flynn
The leaders in the podcast space
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Jay Baer
Best Selling author of Talk Triggers, Hug Your Haters, and one of the best speakers
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Todd Herman
Coach to Elite pro athletes, leaders, and public figures
About the Show
The popular agency podcast has been around since 2014 and covers everything from starting a successful agency to selling your agency. What makes this podcast a must-listen is Swenk’s background as the founder and CEO of an agency for over a decade. Swenk brings his own experience to the table, besides the expertise of his guests. He mostly covers topics that help growing agencies scale to the next level.
YOUR HOST
JASON SWENK
Smart Agency Masterclass
Jason is a family man who also happens to have created a couple big marketing agencies, helped thousands of agency owners, and had a big agency exit too.
Why Managing to Strengths Beats Managing to Tasks with Laura Lee Jones | Ep #927
Have you been losing good people and telling yourself it is the market, the economy, or bad luck? Maybe you’ve been watching revenue numbers so closely that you forgot to ask whether the profit and the life underneath them were actually working. Today’s featured guest runs a 45-person data-driven healthcare marketing agency she starting building just four days after being fired from an agency job. She’ll get into why she intentionally built her agency thinking about employee happiness and fulfillment, how she evolved from drill sergeant to leader who plays to people's strengths, and what she has learned about staying profitable and mentally steady across three decades of business cycles.
Stop Building a Job: How to Build an Agency That Supports Your Life with Brian Franks | Ep #881
Most agencies are one bad month, or one health scare, away from chaos. In this episode, Brian Franks shares how his agency survived a sudden medical emergency because it was built on trust, relationships, and the right level of involvement (not bloated systems or massive teams). If your agency can’t run without you, this conversation will hit close to home.